Giorgio Armani Prive 2005 - 2025
POV you went to Milan for another fashion exhibition…
Giorgio Armani was an Italian designer born Italy, Piacenza 11th July in 1934 and died in Italy, Milan on 4th September 2025.
Growing up I had always seen my mum purchasing and dowsing herself in Emporio Armani She Eau De Parfum 100ml (The 1998 version as the packaging has been adapted to be more sustainable as of 2020) especially when going to parties and that was the first exposure I had to the luxury brand.
So when my sister told me bout this exhibition I was sold on going and it was even better than I could have imagined!
The exhibition first took place in Paris, 2005 and now returns to Armani’s resting place of Milan. The exhibition spans across 4 floors and took an hour to complete which reminded me of the Gucci and Chanel I visited a few years ago.
Autumn/Winter 2019-2020 collection
This piece immediately caught me eye which I believe the would be the rhinestones/crystals that beamed across the whole exhibition on all levels. The puff sleeves and bodice fitted top elegantly flow into a full-skirted gown, which will would make an amazing evening gown where you are guaranteed to be the centre of focus.
The use of embellishment immediately draws you in. The crystals catch the light as you move around the garment, creating a sense of movement even when the dress itself is completely still. It is this attention to detail that makes the pieces feel so glamorous without losing their elegance.
The exhibition unfolds with the Autumn/Winter 2019-20 collection very apt with sequins, glitter and glam. The pieces ooze opulence, centre of attraction, instantly made me think of parry season towards the end of the year. There is something very theatrical about these pieces. They feel designed for a moment, the kind of dress where entering a room becomes part of the occasion.
2024-2025 Autumn / Winter
2010 & 2025 Spring Summer worn by worn by Emanuela Panelli at the 2025 Venice Mim Festival
What I really appreciated about the exhibitions was how the black rooms allowed the viewer to see the garments in all their glory and imagine what they would have looked like on the red carpet.
The layout of the pieces was very well considered throughout and never felt too busy, making it easy to focus individually on each design and appreciate the details.
Custom made worn by Cate Blanchett at the 2007 Academy Awards
2019 Spring/Summer
The colour palette for these dresses instantly reminded me of Wicked and the red-carpet-worthy dresses featured in the movie, particularly Elphaba’s.
This was one of my personal favourite pieces from the exhibition and definitely a piece I could imagine Galinda wearing. It was on its own podium, swirling around, with the beading reflecting off the light and capturing my eye from all angles and levels. The movement made it feel almost magical.
This dress reminded me of the flapper era and the Bugsy Malone movie, which, fun fact, I played in for my school play. I think it’s safe to say my teacher loved the movie, as it came out years before I was even born!
This piece instantly reminded me of Aso Oke, a traditional Nigerian fabric created by weaving strips of cotton, silk, or metallic yarns on narrow wooden looms, which are then stitched together. Traditionally, Aso Oke is used to carry babies and is often passed down through family trees. And, of course, I love anything with a tassel, making this another one of my favourite pieces!
2010 worn by Jennifer Lopez at the 2010 Golden Globes
Everything about this dress screamed Jennifer Lopez, and when I realised it was worn by her it made so much sense to me and could instantly imagines her effortless look.
It’s only right that the fashion exhibition ends with a red ensemble. The removable stole adds a sense of drama that literally elevates an already striking dress to an even higher level. I can visualise walking down the runway, taking off the stole and unveiling the dress in all its glory.
This exhibition is on until 20th December, and could be a great reason to visit Milan, if I haven’t sold it enough already! Book it here.
Let me know which piece (or pieces!) were your favourites?
I know we have the Big Four fashion weeks kicking off , NYFW, LFW, MFW and PFW , but you can also expect to see plenty of interiors content from me this season….
